Brief
Born following the Second World War, the French-German friendship was largely favoured with no less than 2,203 twinned towns and exchanges between French and German towns today.
To mark 50th birthday of the French-German reconciliation, Arte wanted to develop to a device to celebrate the event.
How can we generate interest amongst web users in a collaborative and participatory project which will last for ten months?
Wow ! ~ Du HTML qui claque ~ Tandems par FCINQ @jereomedecoster Front End Technical Consultant
They made it
Lot of people have been working on this project, here is our part of people working on it.
-
Michael Noiville -
Josué Pichot -
Sébastien Ayxandri
Results
+218 500 votes in 4 months
+60 000 uploaded and shared photos
Idea
To encourage people to commit, we thought of a simple game made up of three phases. In the first step, visitors have to vote for their favourite twinning.
Among the 32 shortlisted towns, photos contributed by web users were used to crown the winning twinned towns.
Finally, we created a memory game so web users could see the similarities between the cultures of the two winning towns.
Design
To demonstrate the device, we chose to present the twinned towns along a timeline and used Google maps to show where they were geographically situated.
We were then able to see where the twinned towns appeared on the map over time and watch a twinning materialise through the use of a separate, zoomed-in aerial view of each village.
