Showreel

Idea / Strategy

We used scrolltelling to explain the importance of plant actives in modern cosmetics.

To ensure consistency across formats, we spread the concept across a media plan. Thereby ensuring a daily presence amongst the target audience in store and online.

Content

We set up an educational scrolltelling and an advert based on the topic of plants, scientific research, skin’s assimilation retracing the R&D journey of what benefits the skin.