The best option is to extend the world of the artists onto platforms that are genuinely similar to them featuring customised digital activations.
Here are some examples that we were able to develop for additional Universal Music labels:
- Sharing memories, reminiscing on time gone by and to echo the Michael Miro song (Mercury).
- Instagram sun challenges for Superbus’ album ‘Sunset’ (Polydor).
- A trailer revealing the track list of Cascadeur’s (Mercury) first album through constellations.
- An interactive timeline to show Enrico Macias’ career spanning fifty years (AZ).
- A Google Map following –M-‘s (Barclay) tour on a day to day basis.
We also set up other, more classic sites for Nolwenn Leroy, Chimène Badi, Garou, Jenifer, Elodie Frégé, the Grande Sophie, Arielle Dombasle or even Julian Perretta.